Company Profile

Laizhou Golden Voice Automobile Electrial Appliance Co.,ltd  is a well-established name in the R&D,manufacturing ,and sales of  high quality automobile parts . The company was founded in 1998, and based in Laizhou ,it already become one market leader in China until now.

The company is specialised in the Electric Horn , Air Horn, Buzzer ,Back-up Alarm, Vehicle Turning Alarm , AVAS,Soleoid Valve,Switch Assy, Electric Pump,High-Voltage Relay and Beacon Light.  It has earned the trust of customers through its range of “Golden Voice”brand  products that are widely acclaimed for reliable quality and advacned technique.

As the successful manufacturing and quality reputation, our company already have had more than 20 years’specialist experiene within the OEM. We alrady passed the second audit from Vehicle Company ,and with hornour of Product Top Quality , Excellent Supplier and Excellent Military Parts .

On-going commitment of high quality standards , competitively-priced products and excellent customer service would continue to drive the company forward.

Development History

1969

Established the Laizhou Guoxi Township Tractor Station.

1990

Introduced German horn manufacturing technology and achieved mass production in the same year, with product quality reaching the advanced level of similar foreign products.

1995

Obtained the national invention patent for buzzers and achieved mass production in the same year, with product quality reaching the advanced level of similar foreign products.

1998

Completed corporate restructuring and established Laizhou Jinsheng Automotive Electrical Appliance Co., Ltd.

1998

Successfully became a supplier to China FAW Group.

1998

Successfully became a supplier to Dongfeng Motor Group.

1998

Successfully became a supplier to Sinotruk Group.

1999

Passed the ISO9001 Quality Management System certification.

2002

Successfully became a supplier to Beijing Foton Daimler Automotive Co., Ltd. (BFDA).

2002

Successfully became a supplier to Shaanxi Automobile Group Co., Ltd.

2004

Passed the IATF16949 Quality Management System certification.

2006

Independently developed, designed, and manufactured flashers and work lights, achieved mass production in the same year, and successfully became an OEM supplier.

2006

The electric horn and electronically controlled air horn series successfully obtained EU E-MARK product certification.

2008

Successfully became a supplier to Japan's Hino Motors.

2010
The flasher successfully obtained EU E-MARK product certification.
2015

Independently developed and manufactured turn signal alarms, achieved mass production in the same year, and product quality reached the advanced level of similar foreign products.

2016

Independently developed and manufactured low-speed alarms, achieved mass production in the same year, and product quality reached the advanced level of similar foreign products.

2018

Approved by the China Enterprise Standardization Committee and successfully became a drafting unit for the revision of standards for automotive buzzers and vehicle back-up alarms.

2019

Independently researched, designed, and manufactured limit switches and high-voltage relays for Japanese clients, with samples approved by the customer.

2020

Obtained the latest ISO45001:2018 Occupational Health and Safety Management System certification.

Corporate Culture

  • Corporate Mission
    Corporate Mission

    To be a world-class auto parts manufacturer and power the development of the automotive industry.

  • Corporate Vision
    Corporate Vision

    Wherever there are vehicles on the road, Jinsheng products will be there.

  • Core Values
    Core Values

    People-oriented, quality-driven, united and hardworking, inheriting and innovating.

  • Corporate Spirit
    Corporate Spirit

    Innovation, Pragmatism, Self-Reliance

Distinctive Corporate Culture

Corporate Spirit
Distinctive Corporate Culture.
Quality Philosophy
Quality Management Throughout the Entire Product Lifecycle.
Market Belief
Customer Satisfaction Is Our Persistent Pursuit.
Talent Philosophy
Talent Builds the Enterprise, and the Enterprise Achieves Talent.
Management Philosophy
Consensus Through Communication, Efficiency Through Harmony.
Risk Philosophy
Assess the Situation, Prepare for the Future.

Honors & Certifications